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Taiwan Beer (台灣啤酒, Táiwān Píjǐu, or 台啤, TáiPí) is a beer brewed by the Taiwan Tobacco and Liquor Corporation (formerly the Taiwan Tobacco and Wine Monopoly Bureau before privatization). It is currently the most popular beer in Taiwan with a marketshare of almost 80%.

Taiwan Beer was first brewed in 1920 upon the completion of the first brewery in Taipei. Following the end of World War II, Taiwan Beer was brewed by the newly formed Tobacco and Wine Monopoly Bureau. [1]

Taiwan Beer is said to be best served very cold with local Taiwanese cuisine. It is generally agreed that Taiwan Beer has a rather distinctive taste said to be the result of penglai rice added during the fermentation process. Taiwan Beer has gone on to win several awards abroad including the International Monde Selection in 1977 and the Brewing Industry International Awards in 2002.

The entry of both the Republic of China (under the name Separate Customs Territory of Taiwan, Penghu, Kinmen, and Matsu) and the People's Republic of China into the World Trade Organization (WTO) in January 2002 allowed the import of beer manufactured in mainland China. Nonetheless, foreign labels accounted for just 18 percent of Taiwan's NT$45 billion (US$1.3 billion) market in 2004, with Taiwan Beer taking the other 82 percent.

Despite attempts at export, Taiwan Beer remains relatively unknown outside of Taiwan and various overseas Taiwanese communities. A political incident occurred in 2004 when the People's Republic of China refused to allow importation of Taiwan Beer citing a law banning the use of county or regional names in commercial products. This was perceived by many in Taiwan as an insult and led to calls to boycott beers from the PRC.To this day, Taiwan Beer outsells every beer from mainland China in Taiwan

啤酒的『生』、『熟』關鍵在於是否經過殺菌處理。
據台灣啤酒生產組林志清先生表示,經過濾後的啤酒仍保有許多酵母,若再經『巴氏殺菌法』處理,也就是將啤酒中的活性酵母去除後所生產的啤酒就是熟啤,也就是『一般啤酒』;若不經殺菌而只將雜質過濾即包裝上市的啤酒即是所謂的『生啤酒』,所以生啤仍保有酵母活性,較具原味也較易受環境因素干擾而變質,保存時間也不如熟啤來得久,因此,若要暢飲生啤的原味甘醇,趁鮮飲用乃是不二法則。  

一、啤酒溫度低的話不會有泡沬,太高的話又全是泡沬,都無法享受到啤酒美味。
二、夏季時,溫度在七、八度間,冬季時,溫度在十度為適溫,喝酒家前四小時放入冷藏,滋味恰好。
三、溫度高的話,因為都是卜卜泡沬,味道不佳,適溫的話,泡沬柔細。 

 

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